A:We want to use the right marketing mix to reach our target market. 我們想要使用正確的行銷(xiāo)媒體來(lái)達到市場(chǎng)目標。
B:Certainly. We've done some tactical planning already. We think we've come up with a good plan. 當然。我們已經(jīng)完成一些戰略計劃。我們認為我們已經(jīng)提出一項不錯的計劃。
A:What media do you plan to use? 你們準備使用何種媒體?
B:Well, taking into account the image you want to project, we've asked our copywriters to prepare copy for computer magazines and the internet first. 考慮到你們想要表現的形象,我們已要求撰寫(xiě)文案的同事準備好計算機雜志稿及網(wǎng)際網(wǎng)絡(luò )用稿。
marketing的近義詞
A:So that way, our advertising dollars would be focused on people we know are computer users. 這樣一來(lái),我們的廣告花費就會(huì )針對在,如我們所知,計算機使用者身上。
B:Yes. We'll also run billboard and newspaper ads to help create broad brand recognition. 是的。我們還同時(shí)刊登廣告看板及報紙廣告來(lái)幫助創(chuàng )立明顯的品牌識別。
A:Will there be any direct mail? 會(huì )有任何廣告郵件嗎?
B:No. That would not be correct for a manufacturer like you. Leave that to the retailers. 沒(méi)有。對像你們這樣的制造商來(lái)說(shuō),那并不是正確的作法。把這種方式留給零售商吧。
A:Good point. Please prepare a more detailed proposal, and then I'll pitch it to the higher-ups. 說(shuō)得沒(méi)錯。請準備一份更詳細的提案,然后我會(huì )把它推銷(xiāo)給高階主管。
marketing
B:Great. We'll get started right away. 太好了。我們馬上準備。
Getting Started-(成立公司)
A:Let's review our start-up plans. When do you think we will be able to move into our new office? 我們再看一遍我們的初步計劃。你想什么時(shí)候我們可以搬進(jìn)新的辦公室?
B:Well, we can move in any time after July first, but moving in and actually getting started are two different things. 七月一號之后我們隨時(shí)可以搬進(jìn)去,不過(guò)搬進(jìn)去和實(shí)際開(kāi)始工作是兩回事。
marketing的意思
A:Good point. Anyway, I have our new marketing manager, Helen Parker, helping us get set up. 說(shuō)得好。無(wú)論如何,我會(huì )要我們新任的市場(chǎng)經(jīng)理,海倫.派克幫忙我們打點(diǎn)一切。
B:What is she doing? 她是做什么的?
A:She's overseeing the purchase of equipment and so forth. 她監督機器設備的采購等等。
B:Does she have a background in that sort of thing? 她有那方面的背景嗎?
A:As a matter of fact, it turns out she practically ran her last company, from marketing to finance. 事實(shí)上,她上一個(gè)公司從行銷(xiāo)到財務(wù),實(shí)際上都是她在運作的。
B:I'm looking forward to meeting her. 我期待認識她。
marketing的反義詞
A:Have you begun to investigate factories? I'm so glad we aren't going to try to run our own factory at first. 你開(kāi)始調查工廠(chǎng)了嗎?我很高興我們沒(méi)有先試圖設立自己的工廠(chǎng)。
B:Yes, I've started. And I've found some good people for R and D, too. Then there are the art people designing our logos- 是的,開(kāi)始了。我也替研發(fā)部門(mén)找了些好人才。然后有一些美術(shù)人員設計我們的商標——
A:Oh, no! Millions of details: logos, slogans, letterhead, name cards . . . 商標,標語(yǔ),信頭,名片……
marketing
B:You thought setting up a company was going to be easy? 你覺(jué)得創(chuàng )立一間公司會(huì )容易嗎?
1. 市場(chǎng)營(yíng)銷(xiāo);營(yíng)銷(xiāo) Marketing is the organization of the sale of a product, for example, deciding on its price, the areas it should be supplied to, and how it should be advertised.
e.g. ...expert advice on production and marketing. 對生產(chǎn)和營(yíng)銷(xiāo)的專(zhuān)業(yè)建議 e.g. ...a marketing campaign. 營(yíng)銷(xiāo)活動(dòng)
marketing英英釋義
noun
1. shopping at a market
e.g. does the weekly marketing at the supermarket
2. the commercial processes involved in promoting and selling and distributing a product or service
e.g. most companies have a manager in charge of marketing
3. the exchange of goods for an agreed sum of money